The 3 Ps of today‘s
MICE Picture

For your future corporate
payment strategy

 

The 3 Ps of today‘s
MICE Picture

For your future corporate
payment strategy

 

1. Position

Europe dominates 
the global market of

Meetings 
Incentives, 
Congresses and 
Exhibitions.

1. Position

Europe dominates 
the global market of

Meetings 
Incentives, 
Congresses and 
Exhibitions.

chart with star

In Europe we see
the highest number
of international
association conference
participants in the
world.

Source: The European market potential for MICE tourism | CBI

50%
With a market share of 50%, Europe is expected to keep this position until 2030.

 

ROI is
crucial

white chart on screen

Maximizing M&E spend is essential to continue to engage and build loyalty with customers, employees, and members.

Source: Strategic Meeting Management in a next-gen world | MPI.org with Cvent

ROI is crucial  white chart on screen

Maximizing M&E spend is essential to continue to engage and build loyalty with customers, employees, and members.

* Source: The European market potential for MICE tourism | CBI

74 %
of meeting
professionals
consider events to be their
most important demand-generation tactic.

handshake

76 %
of meeting
professionals
view business conditions
for events increasingly
positive for the rest of 2024.


That‘s up 6 % Arrow right
over last quarter. 

Source: meetings outlook winter 2024 | mpi.org

22 %
of surveyed
European event
planners expect budgets to be at least 20 % higher in 2024.

Euro chart up green


Source: Cvent 2023 Planner Sourcing Report Europe

2. Payment

money hand

2. Payment

Talking about spend: magnifying glass
The most pressing corporate payment issues
to tackle for European finance leaders:

Chart 1

The most important payment solution features are:

Chart 2 with arrows

 

“Training activities” is in the top 3 of commodity groups, and represents:

→ for 30 % of the finance leaders, a challenge in the payment process

→ for 26 % a commodity group that requires prompt payment.

Source: AirPlus survey among 534 finance leaders from Austria, Belgium, France, Germany, Italy, Luxemburg, Netherlands, Switzerland, and the UK.

3. Process

Cog

3. Process Cog

The majority of the European finance leaders see inefficiencies in the process of:


Chart 2 - paymentinvoices

Non-contracted suppliers

→ ~ 43 %
= average total purchasing volume that goes to non-contracted suppliers

→ Main challenge for 52 %
of the finance leaders:
Ensuring compliance in purchases

 

Contracted suppliers

→ Main challenge: Too much manual
administrative effort is needed

→ Top 5 of main causes
of manual administrative effort:

5 steps

Source: AirPlus survey among 534 finance leaders from Austria, Belgium, France, Germany, Italy, Luxemburg, Netherlands, Switzerland, and the UK.

When your company‘s next MICE booking requires a prompt and high amount (down) payment, payment process efficiency matters more than ever.

Euro chart up greenDiscover how to optiMICE your
payment strategy
with AirPlus.

Get in touch todayarrow down two
to learn more

 

Book your free consultation

Book your free consultation today!